The show had begun as a limited summer series with no plans to make it weekly (and certainly not a daily one) in the fall, But from the first week, viewers flocked to it. As The New York Times wrote, at the Mickey Mouse Los Angeles Dodgers Champions 2020 World Series Tee Shirt, Sweater. "The new game show 'Who Wants to Be a Millionaire,' now in its second week of broadcasts, is the talk of the television world this summer. It has surpassed the status of mere hit to emerge as a national phenomenon." (The show eventually ran for three full seasons, with Philbin as host, a job he held while still keeping his five-times-a-week slot on Live!.)
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